Kevin Moore kmoore at aeromt.org
Thu Jul 12 11:18:48 MDT 2012

On July 17, USDA is proudly unveiling the 2.0 version of the Know Your
Farmer, Know Your Food Compass <http://www.usda.gov/kyfcompass> , a digital
resource detailing USDA's involvement in local and regional food.  The
Compass highlights USDA's wide-ranging investments in local food
development; showcases inspiring local food success stories from around the
country; and features an interactive map. The 2.0 Version of the map has
over 15,000 data points, including USDA-funded local food projects in all 50
states, farmers markets, food hubs, wholesale markets, meat processing
facilities, and other critical information about local food's imprint from
coast to coast.  


In honor of the 2.0 Know Your Farmer, Know Your Food Compass, you are
invited to participate in an exciting launch event.  On Tuesday, July 17 at
3 pm ET, the USDA and the White House will host a Google+ Hangout with USDA
Deputy Secretary Kathleen Merrigan, White House Director of Office of Public
Engagement Jon Carson and six women leaders - producers, small business
owners, and others - to explore local foods through the voices of women.
This virtual event can be viewed on http://www.whitehouse.gov/live or on the
White House Google+ Home page
<https://plus.google.com/105479712798762608629/posts>  live at 3pm ET.
Watch the event and participate by sending twitter questions via #KYF2 or
#WHHangout or on the White House Google+ page.  


On Tuesday, July 24 at 1:30 ET, you're invited to join USDA Deputy Secretary
Kathleen Merrigan for a follow-up Twitter chat about local and regional
food.   You can ask her questions directly using #KYF2 or #ASKUSDA.



Here's what you can do with the Know Your Farmer, Know Your Food Compass:


*	CELEBRATE achievements in local food systems by exploring the many
stories on the Compass map.
*	SHARE the Compass with your friends, neighbors, colleagues, local
leaders, and others.  Download the data and use it to create your own tools
or connect with others on the map.  
*	DISCOVER inspirational stories, ideas and impacts in your own
community or across the country. 
*	PARTICIPATE in a national conversation by posting about local food
and the Compass on Facebook, Google+, using #KYF2 on Twitter or emailing
USDA at knowyourfarmer at usda.gov. 



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